The article Information pollution at scale warns that generative AI floods the world with false signals that overwhelm truth.

While misuse is real, the same tools also amplify verification and allow communities to cross-check sources faster than before. Balanced governance can harness generation for insight rather than accepting pollution as destiny.

During the 2023 wildfire season, volunteers used a text generator to draft daily summaries, then cross-checked them against official feeds. Their reports spread faster than rumors and helped coordinate evacuations. Automation didn’t pollute; it filtered.

A Pew Research poll found that 63% of journalists now use AI assistance for fact checking, citing improved speed and reach.¹ The challenge is less about shunning generation and more about teaching systems to cite and verify.

Without context, any signal is noise. With context, even noise can sing.

For practical tips on managing content quality, see the Credibility Coalition’s toolkit.²